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OUR STORY

SKINCARE FOR GROWN-UPS
Willowberry is Nutritious Natural skincare for grown-ups to transform grown-up skin.

Launched in 2017, Willowberry is an award-winning independent British beauty brand that has gained a cult following.

Loved by top make-up artists & facialists, Willowberry is Nutritious Natural skincare and self-care in a jar. Our streamlined, highly effective product range protects skin’s natural barrier function to nourish and transform grown-up skin, with indulgent formulas that feed the skin and the soul.

NUTRITIOUS NATURAL

Designed for the needs of grown-up skin, Willowberry’s high-performance skincare is formulated with the most nutritious natural ingredients to protect skin's natural barrier function, with a focus on vitamins, antioxidants and essential fatty acids. We use gently extracted natural oils to retain maximum nutrients from the plant.

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AGE WITHOUT APOLOGY

Refusing to sell ‘anti-ageing' hope-in-a-jar claims, Willowberry instead aims to help women feel good in their skin with age, because healthy skin is beautiful with or without wrinkles and beauty is a state of mind. Willowberry is changing the language and perception of age in beauty.

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SKINCARE & SELF-CARE

Willowberry’s indulgent natural skincare formulas feed the skin, soul and senses. With luxurious textures and a beautiful spa scent, Willowberry provides a pampering pocket of ‘me-time’ whether you have a few minutes or more time to indulge.

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LOVED BY TOP MAKE-UP ARTISTS & FACIALISTS

Willowberry natural skincare has the expert seal of approval from top make-up artists and facialists, which is testament to the performance of our products.

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