
Sustainability & Ethics
Willowberry is a natural skincare brand with a conscience and we are committed to sustainable values that honour the future of our planet.
We started Willowberry with ethics and sustainability at our core, while always striving to make changes for the better.
Endorsed cruelty-free by NatureWatch
Willowberry is proud to be endorsed by animal welfare charity NatureWatch Foundation, which only endorses brands that have zero ties to animal testing.

Our Sustainable Swaps initiative
Sustainability is so complex that it can feel too overwhelming to know where to begin.
So we launched our Sustainable Swaps initiative to make small changes that add up to make a big difference, especially when we can influence our supply chain for a bigger effect.