Why caffeine is your go-to eye cream ingredient

Why caffeine is your go-to eye cream ingredient

But first, coffee. Reaching for the caffeine is a sacrosanct morning ritual for many of us. But did you know that beyond helping to wake us up and face the day, caffeine is also a bona fide active skincare ingredient with multiple benefits?

Let us open your eyes…

The benefits of caffeine in an eye cream
Caffeine improves circulation and is anti-inflammatory. It works by constricting blood vessels and increasing blood flow which in turn helps to reduce inflammation, puffiness and eye bags. This tightening of the blood vessels also helps to minimise the appearance of dark shadows, making them less visible.

Eye prep that delivers pep
While topical eye creams can’t erase lines and shadows, they can improve the appearance of the eye area. Best practice is to apply your eye cream every day to keep maximise and maintain the benefits.

An active complex dedicated to the eye area
Our Willowberry Reviving Eye Cream uses caffeine within an active complex that also includes pomegranate extract, green tea and probiotics, which work together to even skin tone, reduce puffiness and protect against environmental damage. The addition of hyaluronic acid hydrates and smooths skin.

It can be applied both morning and night and is gentle enough even for sensitive eyes. The Willowberry Reviving Eye Cream also makes the perfect base for make-up.

And on a more practical note: the packaging features a hygienic pump dispenser to keep the product fresh and avoid contamination (super important around the eyes).


There you have it. Ordering up a double shot of caffeine, in your cup and on your skin, can help to banish the tell-tale signs of tiredness both inside and out.


Willowberry is nutritious natural skincare for grown-ups, for your best skin. 

A favourite with top make-up artists, Willowberry's luxurious award-winning products protect skin’s natural barrier function, to nourish and revive grown-up skin without telling women to be 'anti-ageing'.

As seen in Vogue, Independent, The Telegraph, This Morning and more.